Taking PPM to the Next Level: Second in a Series (webinar replay)

Melinda Gurman

Melinda Gurman

06-01-12

Optimizing Product Development Value

No matter how well you plan, products will not always be successful. 40% to 75% of new products fail to achieve forecast revenue or profits. Even at companies as sophisticated as Google: “Out of 22 major product launches, eight have been huge flops.”

In this webinar replay, we will show how Advanced PPM — now available to SAP PPM users —can significantly improve your chances for success. You will learn how to deal with uncertainty and risks … how to allocate resources to the most promising opportunities … how to kill risky, low-value projects before they drain value.

In our first webcast we showed ways to identify and select the best opportunities to develop and market. In this webcast we will show how a value-based portfolio of these opportunities will give you the best chance for winning in this uncertain world.

 

 

 

 

 

 

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Read previous post:
Most popular presentation of Pipeline 2012

I had a great time at the recent Pipeline2012 event; good chats with people about ways to “win under uncertainty” – especially when determining if an innovation has a chance to make it in the marketplace; how to deal with uncertainty about market size, pricing, etc., and where to apply

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