SmartOrg is pleased to sponsor the 2017 Product Management Forum produced by the Manufacturers Alliance for Productivity and Innovation (MAPI). The pressure to drive profitability has never been greater and while manufacturers are good at decreasing costs, they’re struggling to create new forms of value. Innovation pipelines are stuffed with “me-too” ideas and product management teams are filled with project managers, not product line-CEOs. Many companies are scratching their heads when it comes to incorporating services, IoT, and big data elements into their offerings. Join MAPI for a one day workshop to explore these key topics and hear from key industry leaders. There will be ample time to engage in roundtable discussions, and to connect with peers who’ve walked a mile in your shoes.