Open Position: Digital Marketing Specialist

SmartOrg, Inc, a small Business to Business software and consulting firm located in downtown San Jose CA, is looking for a full-time Digital Marketing specialist. Our customers are largely Fortune 1000 large companies and our current central challenge is to keep top-of-mind through our high-quality content with busy executives, so they think of us when our solution is needed. This is a hands-on role, responsible for executing and coordinating all marketing activities, which are 85% digital and 15% physical.

Essential Functions

  • Execute on all marketing activities, such as:
    • Manage website and create landing pages
    • SEO, A/B testing
    • Manage Social Media (primarily LinkedIn)
    • Marketing campaigns
    • Collateral and Sales Support materials
    • Manage and expand mailing lists
    • Monthly Value Point Newsletter and blogs
  • Keep cadence of marketing communication and follow marketing process to deliver on goals.
    • Keep deadlines
    • Plan and coordinate with team members and vendors, covering graphics, video, writing, events and other specialties.
    • Maintain brand consistency
  • Analyze effectiveness of marketing activities and recommend campaigns and process improvements.

Qualifications and Education Requirements

  • BA/BS in Marketing, Communications, Business or similar field.
  • 2-3 years relevant experience in Business to Business marketing
  • Knowledge of current digital marketing techniques and tools

Other things we are looking for

  • Digital depth, but experience with of all types of marketing
  • Strong verbal and written communication skills.
  • Attention to detail, well-organized and execution focus.
  • Team player
  • Experience with WordPress, MailChimp, Google Analytics and Salesforce.
  • Analytical skills.
  • Someone who is experienced, but also willing to learn and be coached and grow as a digital marketing professional.

To express your interest in this position, send your resume and cover letter to jobs@smartorg.com.