Case Study: Hewlett-Packard Turbo-Charging New Business Creation
The Challenge
“Our biggest challenge,” said the HP business process owner “was to get teams to see the upside potential in a constructive way so they could focus their efforts on a big win, rather than on easy-to-meet incremental goals.”
The Solution
The results: HP rapidly evaluated more than 30 new businesses, launched 15 new businesses (70% involved disruptive innovation), and accelerated new business creation pipeline.
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