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The Smart Organization: Creating Value Through Strategic R&D by David Matheson and James E. Matheson, Harvard Business School Press
Why do some firms continually make poor R&D decisions while others can deliver a stream of successful products and services?
“I really, really liked “The Smart Organization.” I only read chapter 10 in detail, but, for me, it was more than worth the price of the book and the time taken to read it. The CFO chart rocks!.” Matt Franklin, Sr. Decision Analyst at Chevron